@jordanblaze
TikTok · Kettle & Co

Kettle & Co — Comedy Integration

A format-native comedy skit that hides a smart-kettle integration inside a bit people actually shared.

8.4M
Views
210K
Shares
96K
Saves
+19%
Brand lift
Kettle & Co — Comedy Integration#ad · disclosed

One of the year’s most-shared branded skits — proof that disclosed and native are not opposites.

The brief

  • Reach a younger, ad-averse audience
  • Product has to be the punchline, not a banner
  • Maximize shares / saves
  • Feel un-sponsored (while disclosed)

What shipped

  • 1× comedy skit (60s)
  • Original sound
  • Disclosed #ad in-frame
  • Pinned comment CTA
  • Cut-down for ads

Common questions

  • Yes. Spark Ads / whitelisting, paid boosting, and content re-licensing are all available. They’re scoped and priced up front based on duration and platforms — never bundled in by surprise.

  • Absolutely. UGC bundles are creator-as-actor assets shot for your paid feeds — no posting on my channel required. They come with multiple hook variants and full paid usage rights, sold in bundles of 5–10.

More work
Let’s make something they finish

Get in the feeds people don’t scroll past.

Send a brief and Maya Okafor will come back with a quote — deliverables, usage rights, exclusivity, and dates — usually within 48 hours. Every paid post is disclosed per FTC guidelines.